It all began because I need to solve my own problem.
You probably haven't heard of us before. Robert Owen® is a small independent British brand which I started with my partner in 2013.
I needed an undershirt I could wear all day, that wasn't bulky, didn't make me feel hot and didn't ride up and, importantly, absorbed my sweat on hot days. I couldn't find it, so I decided to make my own. The Oxford undershirt was born. We made a few, and they sold out. So we made more.
We had no idea it would take off as it has - it seems I wasn't alone in needing this solution. Seven years and three product design iterations later, we think we make the best men's undershirts in the UK.